Thursday, January 7, 2010

Less Clicking, More Browsing for Ferrari Parts at Ricambi America

We made a minor adjustment to our site this morning, and I hope it'll make surfing for Ferrari parts online at Ricambi America more enjoyable.

Previously, visitors to our site needed to click into each individual item to see pricing. Now, we have combined Ferrari parts pricing into our primary diagrams. On the right-side of the table, you'll see the 'price per each' of the individual items. This should make browsing faster, because you don't need to click into each item just to see how much something costs. (Of course, you can still click the part number itself to see photos, more description, etc)

Some items might not show a price, and instead will display 'call'. I'm thinking about how to handle these items -- they are things where the displayed part number no longer exists because of a supersession, or because the item isn't actually available as a singular part. My suggestion would be this: if you see 'call', first click into the item and look for the text 'this item has been superseded....' (in red). If you see that stuff, click it to move forward to the current/active part number. If you don't see that text and instead only see "price = $0.00", then give us a ring.

Anyway, I hope this helps a wee bit!

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